January 2011
Ultimate Info



Happy New Year!


Rasmussen wishes you a happy, healthy and prosperous 2011.  We experienced a positive reversal to the upside in our business in 2010 compared to 2009, and hope you had a productive 2010 in your business. 

Our aim in 2011 is summed up in the acronym "DIG":  Document, Inspect, Grow.  Not necessarily in that order, but 2011 will see us with an renewed emphasis on Inspecting our business, products and processes, improving where warranted; Documenting these processes for consistency while better communicating those aspects of our business and products that set us apart from the competition; and Growing your and our businesses from the better understanding of our products while utilizing and deploying various tools that we have been developing over the past couple of years. 

While there are still some storm clouds on the horizon, we feel that there is a great deal of pent-up consumer demand, especially for products like what we make – products that improve their lives by conveniently taking the chill off, or by grilling better tasting food in their own backyard than they can get at most restaurants.  We are excited for 2011 and ask that you hang with us for the ride.  Can you "DIG" it?

    Industry News
Rasmussen to Exhibit at HPBA Expo in Salt Lake City

HPBA Expo LogoRasmussen Gas Logs & Grills has exhibited in every show since the Hearth Patio and Barbecue Association was founded in 1980 (as the Wood Heating Alliance).  We invite you to meet with us at the Mar 3-5 show in Salt Lake City at our Booth #1720.  We look forward to talking with you about our gas logs, gas grills and how to build your business.


    Online Resources
New and Improved KnowledgeBase is Online

Check out out new KnowledgeBase www.rasbox.com, which is your online resource for:
RasBox Knowledgebase1) Troubleshooting and product knowledge;
2) Installation manuals;
3) Price lists and policies;
4) Other information that furthers our "DIG" goals.


Quicker Resolution of Technical Issues

In order to speed up the resolution of any technical issues you may have with a Rasmussen product, please consider and/or gather the following before contacting Rasmussen.  Our goal is to resolve your issue in one call (or less) …



How To
Grow Your Sales

GROW Sales Interview

Product Improvement
"Igniter Position"


    The New Meaning of CEO

Meaning of CEO

What These Three Letters Should Stand For
And Why

The origins of my acronym C.E.O. can be traced backed to my vast experience working with CEOs in every kind of industry throughout the world and my uncanny (almost magical, if I do say so myself) talent for developing business strategy and simplifying my dogma.



Copyright 2011 Rasmussen Gas Logs & Grills. All Rights Reserved.

April 2024

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– NEW “RasBox.com” KnowledgeBase
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