Jan-Feb 2012 Newsletter | Rasmussen-Solaire

Ultimate News

Jan – Feb 2012

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		HPBExpo 2012

The show is March 1-3, 2012 at the World Congress Center in Atlanta. We'll be there, in Booth 1407; after you go through the main entrance, turn left and you'll see Rasmussen. Question: Will you be there, too?

		HPBExpo 2013 – Change of Venue

HPBA was informed in early January that the new Music City Convention Center n Nashville, TN would not be completed in time for the March 2013 show. HPBA found that Orlando was available, and the Board of Directors voted to hold the show there March 13-16, 2013. We know it's a year away, but what do you think of Orlando? Do you think that you will attend?

		NEW– Valve Vanisher™ with EIS

Rasmussen has created the Valve Vanisher ™ as the solution to three main issues with Electronic Ignition Systems installed inside the fireplace: The "Big Ugly Box" The Big Ugly box requires that the gas log set be downsized in order to center the set; otherwise, the log set is off-centered. Either way, the aesthetics of the gas log set and fireplace are less than desirable. The components are very heat sensitive. With the Valve Vanisher, Rasmussen has taken the components of the Big Ugly Box and located them underneath the gas log set. The VV raises the log set up just 2 5/8". The control valve is located on the right, and the control module on the left; both are in cool zones proven by extensive testing. Read More

		Have you 'Liked' us on Facebook yet?

We have pages for both Rasmussen Gas Logs and Solaire Infrared Grills. Stop on by, read our posts and feel free to contribute your photos and stories to the community. www.facebook.com/GasLogs \| www.facebook.com/SolaireGrills

Relevant Info for Your Business

Best Sellers for 2011

Here is a recap of our best sellers and sales proportions for 2011. This info is good for determining displays, directing customer choices and fulfilling inquisitive minds.

Top Vented Log Styles

Lone Star (LS) – 18%
Evening Prestige (EPR) – 16%
TimberFire (PH) – 14%

Honorable Mention: Prestige Oak (PR) and Evening CrossFire (EXF)

Is Facebook Advertising for You?

Does your business have a doorknob that customers turn? If so, then Facebook is for you. Dentists, doctors, lawyers, veterinarians, physical trainers, gyms, specialty shops, cupcake stores, specialty groceries, beer and wine shops, restaurants, mechanics, theaters and music venues are highly likely to benefit from locally targeted Facebook campaigns

Super Bowl Psychology: What Winning Teams Do Right

Success in business, as on the football field, is dependent on the quality of the people who make up the team, according to performance psychologist Jack Stark. The best companies have to have cohesive teams and focus on preparation, experts say.

Save big by rooting out money mistakes

A penny saved is not a penny earned. To business owners, a penny saved is a nickel, dime, or more earned. Let us explain: If you have a 10% profit margin, you need to generate $1,000 in new sales to net the same profit as cutting $100 in expenses. Thus a dime saved is a dollar earned.

Make More Money NOW!

Introducing the NEW Dealer Business Alliance (DBA) Program, sponsored by Rasmussen.

Here's what you get FREE:

Advertising, branding strategies & collateral
Inside & outside sales strategies & training
Online PR development & distribution
Email marketing tools & distribution
Website deveopment & SEO Strategies
Live & online training events

With Rasmussen and the Dealer Business Alliance program, you can make more money now.

HELPFUL Links

Be sure to bookmark these useful pages:

www.rasmussen.biz

Troubleshooting and Knowledge Base

Photo Repository

Blog / Newsletter Archive

	Customer Testimonials

Here are a few of our most recent testimonials we'd like to share: "I just wanted to let you know that I got the part for my 27" Solaire before Christmas. I installed it easily thanks to your instructions and the cleverly simple design of the grill. So now you can tell other buyers that replacing parts is "so easy even a 66 year old woman can do it." Thanks again!" – Noel T., St. Augustine, FL "Hi Rich, I received my (3) replacement infrared burners for my 27" Petite Solaire grill. Everything looks great and it FITS….yeah! I wanted to say just how satisfied I am with Rasmussen products and especially its customer service. You are one of the most customer service oriented people I have ever worked with and you sure know how to take care of your customers. You are a valuable assets to Rasmussen and probably the biggest reason I will continue to do business with Rasmussen." – Scott, S., Raleigh, NC "I needed someone to help me restart my pilot light on my Rasmussen logs. I called and just spoke to Felix. Felix was extremely helpful and most patient with me. I wanted the company to know that I appreciated Felix's help and most of all his encouragement to get the job done. He wasn't going to let me hang up without being successful. Thank you!!" – Mary N., *"My Solaire Anywhere is by far the best portable grill on the market and it's made in the USA."* – Doug A., Port Charlotte, FL

Copyright 2012 Rasmussen Gas Logs & Grills. All Rights Reserved.

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